Pantone announced, “For 2025, the Pantone Color Institute selects PANTONE 17-1230 Mocha Mousse, a warming, brown hue imbued with richness. It nurtures us with its suggestion of the delectable qualities of chocolate and coffee, answering our desire for comfort.”
Leatrice Eisman, Executive Director of the Pantone Color Institute shared, “Underpinned by our desire for every day pleasures, PANTONE 17-1230 Mocha Mousse expresses a level of thoughtful indulgence. Sophisticated and lush, yet at the same time an unpretentious classic, PANTONE 17-1230 Mocha Mousse extends our perceptions of the browns from being humble and grounded to embrace aspirational and luxe.”
So whether you love it or hate it, the Pantone Color Institute has been selecting an annual Color of the Year since 1999. The program aims to engage the design community and color enthusiasts in a conversation about color. The selection process takes about nine months. The panel considers a wide range of influences, including entertainment industry and films, traveling art collections and new artists, fashion, popular travel destinations and new technologies, materials, textures, and effects.
Some past Colors of the Year include:
2024: Peach Fuzz
2023: Viva Magenta
2022: Very Peri (a purple-hued periwinkle blue)
2021: Illuminating and Ultimate Grey
2020: Classic Blue
2019: Living Coral
2018: Ultra Violet
2017: Greenery
2016: Rose Quartz and Serenity
2015: Marsala
2014: Radiant Orchid
2013: Emerald
2012: Tangerine Tango (a vivid red-orange)
2011: Honeysuckle
2010: Turquoise
2009: Mimosa
2008: Blue Iris
2007: Chili Pepper
2006: Sand Dollar
2005: Blue Turquoise
2004: Tigerlily
2003: Aqua Sky
2002: True Red
2001: Fucshia Rose
2000: Cerulean (a soft blue)
Long live our love of color and may it always flower our lives with endless possibilities.
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